Cloud - 225 x 195 cm
Size: 225 x 195 cm
100% Finest Wool
Hand knotted especially for you in the ways of the Beni M’rirt tribes who have made their small town of M’rirt in Khénifra Province famous around the world. These distinguished craftsmen and women together create the absolute highest quality of rugs on the African continent.
M’rirt has to be felt to believe it, so smooth, so soft, by far the fluffiest of all Moroccan rugs. In fact all of the finest wool in Morocco is reserved for making M’rirt rugs. Your made to order rug will be created knot by knot with an especially long and meticulous process passed down through the generations.
Beni M’rirt rugs are the definite choice for the experienced interior designer. Created with a special devotion to quality and contemporary aesthetics. Beni M’rirt rugs might look similar to Beni Ourain at first glance, but they are made with a different knot and thinner yarn making them both softer and more robust. While most other tribal rugs have a focus on telling a story or adhere to tradition, Beni M’rirt always has more of a modern feeling like it was meant to be part of an interior space, like it was meant to serve its life on the floor of a beautiful house for centuries to come.
We work closely with our artisans to make these rugs special. As you will see, they are truly pieces of art that elevate any interior, complementing both modern and bohemian design language. No matter which pattern you choose, know that your rug will give your home an incredibly cozy feeling for many years to come.
Äventyr believes in a more sustainable world made from natural materials. It is with this mindset we source products that last a lifetime and can easily be absorbed by nature once they have fulfilled their purpose. Handmade is not only more beautiful, it is also better for the environment.
The Heritage of Moroccan Rugs
Moroccan rugs embody centuries of artistry, tradition, and cultural expression. Crafted by skilled Berber women in the remote Atlas Mountains and beyond, these masterpieces were originally created not just for warmth, but as symbols of identity, storytelling, and protection.
Each region across Morocco has its signature style, defined by heritage and landscape. The refined elegance of Beni Ourain rugs with their understated black-and-white geometry contrasts with the sumptuous textures of Beni M’rirt, woven with unparalleled precision. Azilal rugs captivate with their abstract, vibrant motifs, while Boujad rugs enchant with their bold hues and free-spirited compositions.
Beyond their visual appeal, these rugs are infused with meaning—each knot and pattern carrying whispers of personal stories, ancestral wisdom, and tribal symbols passed down through generations. The hand-spun wool, natural tones, and meticulous craftsmanship elevate Moroccan rugs into timeless works of art.
Today, they are sought after by connoisseurs of fine interiors, seamlessly blending heritage with modern luxury. Whether adorning a contemporary space or complementing a traditional design, Moroccan rugs offer an enduring connection to the soul of a culture where artistry and authenticity reign supreme.
Free worldwide shipping
Shipped out in 2-5 business days with express courier.
- Regular Vacuuming:
Vacuum your rug gently with a low-suction setting. Avoid using a beater bar, as it can damage the rug's fibers. - Spot Cleaning:
Blot spills immediately with a clean, dry cloth. For stains, use a mixture of mild detergent and water. Test on a small area first. - Avoid Direct Sunlight:
Place your rug away from direct sunlight to prevent fading. Use curtains or blinds when possible. - Rotate Periodically:
Rotate the rug every few months to ensure even wear and maintain its vibrant appearance. - Professional Cleaning:
Have your Moroccan rug professionally cleaned every 1-2 years to keep it in top condition. - Protect the Fringe:
Avoid vacuuming the fringe to prevent damage. Gently fluff it with your fingers instead. - Storage Tips:
When storing, roll your rug (never fold) and wrap it in breathable fabric. Store in a dry, cool environment.
Production Process
1. Yarn Preparation:
The journey begins with shearing sheep for wool, which is then washed and cleaned thoroughly. Once dried, the wool is hand-spun into yarn, creating the soft base material for the rug.
2. Dyeing (Optional):
In some cases, yarn is left in its natural tones or dyed using synthetic or traditional natural dyes, depending on the design and artisan preferences.
3. Loom Setup:
The loom is meticulously prepared with a strong warp foundation. This step ensures the rug will maintain its structure and durability during weaving.
4. Hand Weaving:
Skilled artisans weave each rug by hand, knot by knot, following traditional techniques. The patterns and motifs are often guided by oral heritage or personal stories passed down generations.
5. Trimming & Finishing:
After weaving, the rug is trimmed to ensure an even pile. The fringes are finished by hand, adding to the rug’s signature look.
6. Washing:
The rug undergoes multiple washes to soften the fibers and enhance its texture. This also helps set the colors and remove any residue.
7. Drying:
Rugs are laid flat to dry under the Moroccan sun, which naturally brightens the wool and enhances the rug's appearance.
8. Quality Inspection:
Artisans carefully inspect each rug to ensure it meets quality standards. Loose threads are tightened, and final adjustments are made.
